Max Verstappen Formula 1 World Champion
In 2024, Max Verstappen clinched his fourth consecutive Formula 1 World Championship, solidifying his status as one of the sport's all-time greats.
To celebrate this epic achievement, Castore released an exclusive championship T-shirt, working with its group company, Infinity Inc. to ensure a fast turnaround. With Max’s World Champion title secured, the T-shirt was launched on the Castore website for customers to preorder, allowing a swift view on demand prior to commencing production.
Anticipating the potential championship win ahead of the 2024 Las Vegas Grand Prix, the Castore team proactively designed the M4X T-shirt, ensuring it was primed for production immediately following the race results.
This foresight allowed Infinity Inc. to commence production within hours of Verstappen's title-clinching performance. The project involved over 8,000 t-shirts, each requiring four print locations—front, back, and both sleeves.
Utilising the in-house screen printing and packing facilities at Infinity Inc. Leeds HQ, the experienced team managed the large-scale production with precision. They ensured that every T-shirt met the high-quality standards synonymous with both Castore and Oracle Red Bull Racing, resulting in a premium retail finish.
Within just two weeks of the championship race, Infinity Inc. successfully printed, packed, and delivered the entire order to Castore distribution channels. This swift turnaround exemplifies the effective collaboration between our teams, enabling fans to promptly receive their celebratory merchandise.